a person who buys goods and services from a store or business

The front line of customer service is one of the key essential points to making sure that the customer segment is taken care of.

cus·tom·er

ˈkəstəmər/

noun

plural noun: customers

1. 1.

   a person or organization that buys goods or services from a store or business.

   "Mr. Harrison was a regular customer at the Golden Lion"

   synonyms:

   consumer, buyer, purchaser, patron, client, subscriber;  shopper "Mr. Kanter is one of our best customers"

2. 2.

   a person or thing of a specified kind that one has to deal with.

   "the fish is a slippery customer and very hard to catch"

   synonyms:

   consumer, buyer, purchaser, patron, client, subscriber;  shopper "Mr. Kanter is one of our best customers"

The way to turn mediocracy into a success is to listen to what the customers want desire and need. Be open to their ideas. It can be big things or Little Things but it's really important a matter what it is. You need to evaluate those new ideas that you've been exposed to and make sure that the employees follow along the segments is fine

You have to look at the type of customers that you have figured out how to make them happier and keep those customers by keeping them happy. Building those relationships and keeping those relationships is the most effective way to keep sales